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Presenting Partner
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Curated by
EVENT OVERVIEW
SAP Emarsys is the customer engagement solution of Intelligent CX from SAP, empowering businesses to deliver personalized, AI-driven, omnichannel experiences. Built for scalability and extensibility, Intelligent CX from SAP integrates commerce, sales, service, marketing, and customer data, enabling businesses to exceed customer expectations with real-time, relevant engagement. From digitally native disruptors to global enterprises, SAP Emarsys helps bring out the best CX in every business by meeting customers where they are with the products, information, and experiences they need, exactly when and where they need them.
IDEAL ATTENDEE PROFILES
This roundtable is designed for senior leaders and decision-makers who are shaping their organization’s consumer engagement and innovation eorts.
Attendees should include
Chief Executive Officer
Chief Information Officer
Chief Digital Officer
Chief Innovation Officer
Chief Transformation Officer
VPs, SVPs, Directors and Heads of Customer Experience, Marketing, e-Commerce, CRM, Digital
AGENDA
| 4:00 PM – 4:30 PM | Registration |
| 4:30 PM – 4:40 PM |
Welcome and Introduction to the Topic» Advancing the Engagement: Game-Changing AI Trends for Retail |
| 4:40 PM – 5:00 PM |
Idea boxEach participant writes down ideas or solutions related to a discussion topic—these go into an “idea box.” The group collectively reviews, discusses, and votes on ideas, addressing the key challenges faced along with fostering creativity and collaboration. This format encourages contributions from all participants and can spark innovation or new perspectives beneficial for round table settings. |
| 5:00 PM – 5:45 PM |
Interactive Panel discussion» Omnichannel & Personalization - How advanced is your brand in personalization » Strategy & Investment - Priorities in investment: loyalty, acquisition, efficiency » Data Privacy & Trust - Best practices to balance personalization vs Privacy |
| 5:45 PM – 6:05 PM |
Fireside chat(Topic & participants to be decided) |
| 6:05 PM – 6:25 PM |
Interactive Q&A with SAP EmarsysDelegates to ask questions and explore specific use cases and SAP |
| 6:25 PM – 6:45 PM |
Open Discussion & Feedback Session» Facilitated conversation encouraging participant reflections and ideas on the latest AI applications |
| 6:45 PM – 7:45 PM |
Networking Dinner |